Impact Pricing

A podcast by Mark Stiving, Ph.D.

Categories:

676 Episodes

  1. Memecast #34: There's No Such Thing as a Commodity

    Published: 1/12/2021
  2. Value over Sales: What Defines a True Sales Professional with Mark Cox

    Published: 29/11/2021
  3. Blogcast #30: Why AWS Can Sell Credits

    Published: 26/11/2021
  4. Memecast #33: Create Real Value

    Published: 24/11/2021
  5. How to Design an Effective Sales Compensation Plan that Motivates People and Boosts Sales with Jennifer Kerr

    Published: 22/11/2021
  6. Blogcast #29: Don’t Sell “Credits”

    Published: 19/11/2021
  7. Memecast #32: Don't Compete on Price, Compete on Value

    Published: 17/11/2021
  8. Talent Acquisition: How to Successfully Hire a Consultants to Fuel Business Growth with Wendy Johnson

    Published: 15/11/2021
  9. Blogcast #28: Usage-Based Pricing is NOT New

    Published: 12/11/2021
  10. Memecast #31: Think about the Lifetime Value of a Customer

    Published: 10/11/2021
  11. How to Handle Pricing Implementation During Inflation with Frederico Zornig

    Published: 8/11/2021
  12. Blogcast #27: Combining Cost-Plus and Value-Based Pricing

    Published: 5/11/2021
  13. Memecast #30: Find Buyers that Value Your Product

    Published: 3/11/2021
  14. Usage-Based Pricing: What Most SaaS Businesses Need to Know with Kyle Poyar

    Published: 1/11/2021
  15. Blogcast #26: Value Propositions vs Value Selling

    Published: 29/10/2021
  16. How Pricing Walls Impact Your Customers Willingness-to-Pay with Robert Tinterov

    Published: 25/10/2021
  17. Memecast #29: Pricing Leaders are Value-based

    Published: 20/10/2021
  18. Win Keep Grow: The Surprising Fundamentals Entrepreneurs Need to Build and Grow a Subscription Business

    Published: 18/10/2021
  19. Blogcast #25: Messaging a Price Increase

    Published: 15/10/2021
  20. Memecast #28: Pricing Metrics Are Correlated With Value Metrics

    Published: 13/10/2021

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The Impact Pricing Podcast will help you win more business at higher prices by teaching you about pricing and value. Once you understand how your buyers perceive the value of your product, you can build, market and sell products that win at higher prices. Pricing is really about creating, communicating and capturing value.

Visit the podcast's native language site