2Bobs—with David C. Baker and Blair Enns

213 Episodes

1. Reboot Your Culture Through New Business

   Published: 21/12/2022
2. Who Should Be Promoted?

   Published: 7/12/2022
3. Maintaining the Expert Position...After the Sale

   Published: 23/11/2022
4. When Your Engagement Level Drops

   Published: 9/11/2022
5. The Marketing Procurement Problem

   Published: 26/10/2022
6. The Agency Gatekeeper

   Published: 12/10/2022
7. Prostitutes and Scope Creep

   Published: 28/09/2022
8. How Would You Prepare for a Downturn?

   Published: 14/09/2022
9. Selling Should Be Fun or You Aren't Doing It Right

   Published: 31/08/2022
10. Models Everywhere

    Published: 17/08/2022
11. How Categories and Positioning Options Might Change

    Published: 3/08/2022
12. The Evolution of a Marketing Firm

    Published: 20/07/2022
13. Shortcomings of the EBITDA Multiplier

    Published: 6/07/2022
14. The Emotional Journey of Buying and Selling

    Published: 22/06/2022
15. Hard Lines, Soft Lines

    Published: 8/06/2022
16. Designing Your Service Offerings

    Published: 25/05/2022
17. Secrets Behind the Killer Website

    Published: 11/05/2022
18. Why All My Content Is Ungated

    Published: 27/04/2022
19. Selling to Different Buyer Types

    Published: 13/04/2022
20. The Power of Process

    Published: 30/03/2022