This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose
A podcast by Joe Pulizzi & Robert Rose - Fridays
476 Episodes
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PNR 156: Deep Content Insights after Three Years of Podcasting
Published: 7/11/2016 -
PNR 155: Social Media Platforms Take More Victims
Published: 1/11/2016 -
PNR 154: Content + Audience for the Win
Published: 25/10/2016 -
PNR 153: Is Content Marketing Actually a Thing?
Published: 18/10/2016 -
PNR 152: Thought Leadership Requires Actual Leading Thoughts
Published: 10/10/2016 -
PNR 151: Audience, not Content, Is the Real Asset
Published: 4/10/2016 -
PNR 150: How to Create a Successful Podcast
Published: 26/09/2016 -
PNR 149: Digital Advertising Will Survive by Limiting Inventory
Published: 19/09/2016 -
PNR 148: The Business Model of More Versus Less Content
Published: 12/09/2016 -
PNR 147: 2017 Content Marketing Predictions
Published: 5/09/2016 -
PNR 146: Google Lays Down Pop Over Punishment
Published: 29/08/2016 -
PNR 145: The Future Owners of Newspapers? Brand Marketers
Published: 23/08/2016 -
PNR 144: A Content Marketing Approach Is Strategic, Actually
Published: 15/08/2016 -
PNR 143: Instagram Launches the Snapchat for Older People
Published: 8/08/2016 -
PNR 142: US Olympic Committee Makes Huge Social Media Faux Pas
Published: 1/08/2016 -
PNR 141: How Brands Could Inherit the Web
Published: 25/07/2016 -
PNR 140: Compared to Advertising, Content Marketing Still Petite
Published: 18/07/2016 -
PNR 139: Most Brands Failing at Customer Experience
Published: 11/07/2016 -
PNR 138: Agencies, Brands and Media Starting to Look the Same
Published: 4/07/2016 -
PNR 137: Facebook Slowly Eats Media Companies for Lunch
Published: 27/06/2016
Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes.