FINITE: B2B Marketing Podcast for Tech, Software & SaaS

157 Episodes

1. #97 - Encouraging team engagement virtually with Kristi Flores, CMO at Tektronix

   Published: 4/04/2022
2. #96 - 5 steps to beat boring B2B marketing with Patrick Ward, VP of Marketing at Rootstrap

   Published: 28/03/2022
3. #95 - Tips for moving from startup to scaleup with Ioana Serban, VP of Marketing Ops and Demand Generation at FintechOS

   Published: 21/03/2022
4. #94 - Why B2B product marketers have higher salaries with Rohan Modi, Global Head of Product Marketing at ComplyAdvantage

   Published: 14/03/2022
5. #93 - To focus on acquisition or retention? That is the question. With John Dawes, Associate Director at Ehrenberg-Bass Institute for Marketing Science

   Published: 7/03/2022
6. #92 - From sales-led to product-led B2B growth with Brendan Miller, Head of Global Marketing Strategy and Operations at Rapyd

   Published: 28/02/2022
7. #91 - The subtle art of marketing to developers with Christie Fidura, Director, Global Developer Marketing at Salesforce

   Published: 21/02/2022
8. #90 - Best practices for data privacy in B2B marketing with Kate Parker, COO at Transcend

   Published: 7/02/2022
9. #89 - Collaborating through disruption with James Bridgman, Head of Global Marketing at Pollinate International

   Published: 31/01/2022
10. #88 - Think inside the box for B2B growth with Joe Davine, Head of Marketing at Globacap

    Published: 24/01/2022
11. #87 - B2B marketing across regions with Alexandre Blumenthal, EMEA Marketing and Communications Lead at Lenovo ISG

    Published: 17/01/2022
12. #86 - Breaking down the term 'strategy' for B2B growth with CMO, Colin Lewis

    Published: 10/01/2022
13. #85 - ROI: Return On Identity with Paul Campillo, Former Principle Brand Storyteller at Typeform

    Published: 3/01/2022
14. #84 - Social media for B2B tech marketers with Timo Pelz, VP of Business Marketing at Reddit

    Published: 13/12/2021
15. #83 - Why marketing should own revenue targets with Kyle Lacy, SVP Marketing at Seismic

    Published: 6/12/2021
16. #82 - Marketing the world's fastest growing startup with Dave Schools, Head of Marketing, Emerging Products at Hopin

    Published: 29/11/2021
17. #81 - A B2B SaaS marketing strategy from zero to one with Paul Sebastien, CMO at Offensive Security

    Published: 22/11/2021
18. #80 - Why your customers are your best marketers with Amanda Malko, CMO at G2

    Published: 15/11/2021
19. #79 - Revenue marketing in B2B tech with Aristomenis Capogeannis, Revenue Marketing Director at NVIDIA

    Published: 8/11/2021
20. #78 - From traditional B2B content to brand publishing with Kathleen Booth, CMO at clean.io

    Published: 1/11/2021