Drive and Convert
A podcast by Jon MacDonald and Ryan Garrow - Tuesdays
127 Episodes
-  Episode 66: The Importance of FeedsPublished: 11/10/2022
-  Episode 65: Leveraging Social Proof To Improve Your Conversion RatePublished: 27/09/2022
-  Episode 64: Everything You Need To Know About Google Performance Max CampaignsPublished: 13/09/2022
-  Episode 63: How Adopting A Culture Of Experimentation Can Drive ConversionsPublished: 30/08/2022
-  Episode 62: Amazon Prime Day And The Holiday Impact On EcommercePublished: 16/08/2022
-  Episode 61: How Active Agers Shop Online (And How To Connect With Them)Published: 2/08/2022
-  Episode 60: How To Win With AutomationPublished: 19/07/2022
-  Episode 59: Why Not Test Everything?Published: 5/07/2022
-  Episode 58: What Happened In Q1-2022?!Published: 21/06/2022
-  Episode 57: Do You Need A Website Redesign Or CRO?Published: 7/06/2022
-  Episode 56: Building An Online BusinessPublished: 24/05/2022
-  Episode 55: Listener Q&A (Allocating paid spend, large product catalogs, and more)Published: 11/05/2022
-  Episode 54: Listener Q&A (Traffic Generation Post-iOS, Mobile vs. Desktop Optimization, and more)Published: 26/04/2022
-  Episode 53: How Much Traffic Do You Need To Optimize Your Site?Published: 12/04/2022
-  Episode 52: The Role of Marketplaces In EcommercePublished: 1/03/2022
-  Episode 51: Telling Your Brand Story Without Compromising ConversionsPublished: 15/02/2022
-  Episode 50: What will traffic look like in 2022?Published: 1/02/2022
-  Episode 49: How Do CRO And SEO Exist Together?Published: 18/01/2022
-  Episode 48: Referral Traffic: An untapped growth channel?Published: 4/01/2022
-  Episode 47: Rapid Testing – The Next Evolution of CRO?Published: 21/12/2021
In this bi-weekly show, hosts Jon MacDonald (The Good) and Ryan Garrow (Logical Position) share their best advice for helping businesses drive high quality traffic to their site, and making sure that traffic converts from a visitor to a buyer. Subscribe if you want to become and expert in customer acquisition and conversion rate optimization.
