The AI-Powered Evolution of Partnerships | Fredrik Mellander | S3:E14
The Force & Friction Podcast - A podcast by Mike J Midgley - Mondays
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Send us a text Why Traditional CRMs Don’t Work for Partnerships Fredrik opens with a personal revelation: despite years of working with top-tier CRMs, partnerships teams were still stuck managing workflows with spreadsheets and manual workarounds. “CRMs were built for customer-facing roles, not for partner collaboration. That’s why we built JourneyBee, to centralize partner data, automate collaboration, and scale revenue together.”JourneyBee serves as middleware between organizations and thei...
