S1:E9 - The Go Getting CRO’s Tactical Handbook: 11 Essential Inbound Strategies for Smashing Sales Targets with Rev Ops

In this latest episode of our Revenue Operations series, the team discusses how today’s CRO faces a growing number of key challenges. When strong revenue performance and growth are required, the closest scrutiny tends to fall on Sales.Faced with these significant challenges, an increasing number of CROs are turning to Revenue Operations, also known as Rev Ops or RO.It’s been described as building the tracks and keeping the trains running on time.