Decoding the Data Model: GTM Precision with Revenue Architecture | Jos de Wit | S4:E4

Send us a text In Season 4, Episode 4 of Force and Friction, we continue our Winning by Design Revenue Architecture Series with Jos de Wit, certified Revenue Architect and founder of MNTM. Jos has helped SaaS and RevOps teams across Europe and North America dismantle faulty assumptions, realign broken processes, and build go-to-market systems that scale with precision. In this episode, Jos delivers a masterclass on what it really means to “architect” your revenue engine, from foundational dat...