Process Improvement VS. Customer Experience
Experience Action - A podcast by Jeannie Walters, CCXP - Tuesdays
❔"Is customer experience and process improvement the same thing?" ❔This is a very interesting question! For starters, we need to think of it as a "yes, and" scenario. Business plans tend to focus on what's happening INSIDE the organization, while customer experience is often happening outside what you do. Customer experience is the end-to-end experience that the customer is having with your brand, and it's happening if you're being intentional or not. So let's be intentional!In this episode, ...
