93 Episodes

  1. The secret behind ETAM’s modern retail data strategy with Sophie Buresi

    Published: 23/04/2025

  2. How Philips Healthcare saved 40% of analyst time and built a scalable marketing data stack

    Published: 9/04/2025

  3. TikTok trends: Turning viral moments into business results

    Published: 27/03/2025

  4. Turning MMM data into insights with Juha Nuutinen from Sellforte

    Published: 13/03/2025

  5. Modern marketing measurement with Supermetrics and Google Cloud

    Published: 27/02/2025

  6. Proving marketing effectiveness in the age of data fragmentation

    Published: 6/02/2025

  7. Unlock your next $100Million+ in e-commerce revenue: The creative testing formula for growing paid social in 2024

    Published: 23/01/2025

  8. Navigating the TikTok turmoil: what marketers need to know

    Published: 17/01/2025

  9. Inside media measurement at Google: Balancing brand, performance and AI

    Published: 9/01/2025

  10. The inside scoop: How FIFCO built an award-winning in-house agency with data with José Murillo

    Published: 12/12/2024

  11. How to scale your DTC brand with Tyson Drake: Growth strategies, data tips, and AI trends

    Published: 5/12/2024

  12. Mastering omnichannel marketing analytics with Ontario Lottery and Gaming Corporation

    Published: 28/11/2024

  13. Why SuperSummit '24 scored 4.6/5 stars: Unmissable insights and behind-the-scenes reveals to grow your events!

    Published: 15/11/2024

  14. Demystifying marketing mix modeling (MMM)

    Published: 8/08/2024

  15. Manscaped's edgy marketing: How data & analytics drive risk and reward

    Published: 25/07/2024

  16. Breaking silos in video marketing: Integrating data, creative, and digital with SnapShot Interactive

    Published: 11/07/2024

  17. Boosting ecommerce sales using marketing mix modeling (MMM) with PlanetArt

    Published: 27/06/2024

  18. The power of competitive intelligence in B2B marketing with Vollrath

    Published: 13/06/2024

  19. Building brand awareness, testing data-driven creative, and developing client trust with ChatterBlast Media

    Published: 30/05/2024

  20. How Imajery uses data to prove value across the entire customer journey

    Published: 16/05/2024

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The Marketing Intelligence Show is all about empowering marketing leaders to work better with data and make sure every marketing dollar counts. On this podcast, you'll learn from Supermetrics' experts on how you can use data to fuel growth and maximize the ROI of your marketing spend. Our goal is to give you the insights and knowledge to turn your raw marketing data into business growth. This podcast is brought to you by Supermetrics, the marketing data intelligence platform used by more than 750,000 marketers that processes 15% of all global online ad spend.

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