The Influence Factor by The Influencer Marketing Factory
A podcast by The Influencer Marketing Factory - Wednesdays
127 Episodes
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Inside McDonald’s Bold Marketing Moves w/ Jennifer Healan
Published: 7/05/2025 -
The Rise of B2B Creators and Monetization Strategies w/ Olivia Owens (Teachable)
Published: 23/04/2025 -
Owning Your Content in the Digital Age w/ Jamie Gutfreund (Creator Vision)
Published: 9/04/2025 -
The Real ROI of Influencer Partnerships Beyond Sales w/ Ashton Wall (GateMaker Community)
Published: 26/03/2025 -
Evolution of Beauty Marketing w/ Shannon Otto (Amika)
Published: 12/03/2025 -
What Makes Content Stick w/ Victoria Blinova (YouTube)
Published: 12/03/2025 -
The Daily Grind of a Tech Journalist w/ Amanda Silberling (TechCrunch)
Published: 12/02/2025 -
Research Behind Influence w/ Brooke Duffy
Published: 29/01/2025 -
Building Community and Brand Success w/ Priscilla Lau
Published: 15/01/2025 -
How to Pitch and Monetize Like a Creator Pro with Kristen Bousquet
Published: 25/12/2024 -
From Shark Tank to Viral Success w/ Annie Leal (I Love Chamoy)
Published: 18/12/2024 -
Diversifying Creators’ Revenue with Merchandising and IP w/ Saurabh Shah (Warren James)
Published: 4/12/2024 -
The Future of Social Commerce w/ Sarah Penna (Orca)
Published: 20/11/2024 -
Building the Next Generation of Content w/ Max Levine (AMP Studios)
Published: 13/11/2024 -
From Creator to Strategist w/ Austin Null (McKinney)
Published: 6/11/2024 -
Jordan Matter’s Path to 25M Subscribers
Published: 30/10/2024 -
How AI is Shaping the Future of Content Creation w/ Vidya Narayanan (Rizzle)
Published: 23/10/2024 -
Audience-First Content Strategies w/ Dace de la Foret (Nationwide)
Published: 16/10/2024 -
The Creator’s Attorney w/ Tyler Chou
Published: 9/10/2024 -
The Attention Economy in Influencer Marketing with Blaine Doherty (Fiverr)
Published: 2/10/2024
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.