Call To Action
A podcast by Giles Edwards - Fridays
162 Episodes
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62: How to write a creative brief you love with Richard Huntington, CSO at Saatchi & Saatchi
Published: 14/05/2021 -
61: Getting creatives to talk about mental health with Laurel Stark Akman, Creative Director at The Sims
Published: 30/04/2021 -
60: The story behind the Mouldy Whopper with Fernando Machado, ex-Burger King CMO
Published: 16/04/2021 -
59: Red Bull alumni & Formula 1 social media pioneer David Granger on his days in the Paddock
Published: 2/04/2021 -
58: "Research is creative as much as it is scientific" with Planning Director Sarah Benson
Published: 19/03/2021 -
57: "Is advertising in danger of becoming a hobby for rich people's children?" with strategist Will Humphrey
Published: 5/03/2021 -
56: Why ROI is rubbish with top data dog Andrew Willshire
Published: 19/02/2021 -
55: Learning how to fail with Harriet Minter, founder of The Guardian's Women in Leadership section
Published: 5/02/2021 -
54: An exclusive look at the controversial Castlin Manifesto with JP Castlin
Published: 22/01/2021 -
53: How to design for accessibility with Tommy Mason
Published: 8/01/2021 -
52: How Gillian Rightford is ridding the world of bad advertising
Published: 11/12/2020 -
51: The story behind the world’s most boring advert for a sex toy client with Halo co-founder Nick Ellis
Published: 27/11/2020 -
50: Stories from 19 years at JWT with Shekhar Deshpande, Head of Strategy at Meta
Published: 13/11/2020 -
49: Why the smartest people ask stupid questions with strategist Zoe Scaman
Published: 30/10/2020 -
48: "Should ads be more expensive?" with Andrew Spurrier-Dawes
Published: 16/10/2020 -
47: How to write a good headline with one of the most highly awarded copywriters on the planet George Tannenbaum [Part 2 of 2]
Published: 2/10/2020 -
46: One of advertising's biggest fish, George Tannenbaum, vents eloquent fire on the state of the industry [Part 1 of 2]
Published: 18/09/2020 -
45: Nailing your diversity strategy with ad land's most disruptive Diversity Officer, Doug Melville
Published: 4/09/2020 -
44: Brush up on your Survival Skills for Freelancers with copywriter Sarah Townsend
Published: 21/08/2020 -
43: One half of the Wellness & Leadership power couple Alex Jamieson and Bob Gower has been Oscar-nominated. Find out who.
Published: 7/08/2020
Feel better about marketing™ The go-to podcast for anyone trying to make sense of the world of marketing, business and beyond. In an industry that is a minefield of utter bollocks, we aim to capture our heroes and allies from the front line to have a chin-wag with. It’s like Pokémon Go, with the single but vital exception that it’s not a short-term bandwagon of shite. UK TOP 2 | US TOP 50 | RELEASED FORTNIGHTLY