Better Advertising with BTR Media

90 Episodes

1. The New B2B Placement Modifier

   Published: 29/01/2025
2. Bringing Retail Strategy to the Digital Shelf

   Published: 3/01/2025
3. 2024 Highlights & 2025 Vision

   Published: 20/12/2024
4. Navigating the Future of Retail Media

   Published: 17/12/2024
5. Scaling Content Creation with AI

   Published: 4/12/2024
6. How Incrementality Impacts Ad Spend

   Published: 22/11/2024
7. What's New In Amazon Marketing Cloud

   Published: 13/11/2024
8. Using Ad Tech Without Getting Lost in the Details

   Published: 31/10/2024
9. Using AMC to See Beyond Just ROAS

   Published: 24/10/2024
10. Amazon’s AI Tools and What’s Next with Jay Richman

    Published: 23/10/2024
11. E-commerce Through the Years: 2000s to Now

    Published: 11/10/2024
12. How to Optimize Your Q4 Approach

    Published: 26/09/2024
13. Walmart Connect Advertising Tips for First-Time Sellers

    Published: 19/09/2024
14. Premier Nutrition’s Strategy for Ranking Top 5 on Prime Day

    Published: 6/09/2024
15. Optimizing Your Amazon Ads with Data Insights

    Published: 22/08/2024
16. Amazon DSP KPI's & Measurement

    Published: 8/08/2024
17. Building Loyal Audiences with Targeted Marketing

    Published: 23/07/2024
18. How to Win with Video Ads on Amazon

    Published: 11/07/2024
19. Live from House of Amazon: Why do the top minds in advertising choose Cannes Lions?

    Published: 28/06/2024
20. How e.l.f. Beauty Navigates the Noise to Stand Out

    Published: 20/06/2024