78 - The Secret to Crushing Churn and Building Long-Term Loyalty - Anita Toth

In this episode, I had the pleasure of speaking with Anita Toth, Chief Churn Crusher, about her incredible journey through various careers and her passion for Customer Success. We discussed the importance of boredom for fostering creativity, the impact of poor customer experiences on businesses, and the significance of understanding customers' feelings and emotions in tackling churn. We also explored the value of conducting customer interviews and learning the language of business metrics to ...