Embracing the Misfit: Emma Stratton's guide to “smart” product marketing
We're Not Marketers - A podcast by Gabriel Bujold, Eric Holland, Zach Roberts
SURPRISE! We’re closing our last guest episode with a secret one: Emma Stratton, founder of Punchy. Emma is a messaging expert who has helped countless tech companies translate their complex products into clear, engaging narratives. In this one, we dive deep into the unique challenges and rewards of product marketing. Emma shares her journey from feeling like a misfit in traditional roles to embracing her unique strengths and starting her own successful business. In that episode, we’re covering: ➟ Get practical advice on aligning messaging and navigating internal politics. ➟ Discover her approach to turning technical jargon into compelling stories. ➟ Learn Emma's secrets to successful smart marketing for tech companies. ➟ Explore Emma's insights on balancing work and life. ➟ Embrace your misfit nature to become unignorable. ➟ Preview (and pre-order) her new book, "Make It Punchy." Whether you're considering a shift to entrepreneurship or looking to improve your current role, this episode is packed with valuable insights. Grab your yerba matte and let’s go 😤