Boldness—What that should look like in B2B PMM w/ Julien Sauvage
We're Not Marketers - A podcast by Gabriel Bujold, Eric Holland, Zach Roberts - Thursdays
Timestamps00:43 Introducing of Julien Sauvage01:57 Are Product Marketers Actually Marketers?06:41 The Role of Boldness in Marketing14:06 Event Branding Success at Clari17:17 The Einstein Smart Speaker Flop20:24 Reflecting on Dreamforce's Gimmicks22:38 The Importance of Data in Product Marketing24:43 Challenges and Realities of PMM30:31 The Role of Copywriting in PMM38:59 Final Thoughts and Farewell Show Notes :Julien’s LinkedInContent That Converts guide (by Devin Reed)Hosted by Ausha. See ausha.co/privacy-policy for more information.
