Episode 226: Building an Agency Brand with Massimo Zefferino
UI Breakfast: UI/UX Design and Product Strategy - A podcast by Jane Portman - Fridays
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How do you build an agency that lasts the test of time? Our guest is Massimo Zefferino, founder of zfactor — a 23-year-old brand strategy and design agency. You’ll learn some practical design tips, why “niching down” is important for growth, how having fun and staying true to your brand is crucial, and more.