Special Retail Marketing Conference edition featuring Trinh Tham from Sobeys, Jonathan Cavaliere and Shannae Ingleton Smith

Recorded live in Toronto April 18th 2019 at Retail Council of Canada’s annual Retail Marketing conference, this special edition podcast features two of my on-stage interviews plus insights from attendees. First I chat with two of Canada’s top influencers, Jonathan Cavilier and Shannae Ingleton Smith . They discuss their tradecraft, experiences working with brands and advice for retailers on how to work with key influencers to achieve their objectives. Next, my fireside conversation with Trinh Tham, Vice President of brand strategy and planning at Sobey’s. We talk about the tradecraft of the modern retail marketer.