Special Edition: Michael LeBlanc interview with CJOB Winnipeg Radio Talking Retail Returns Dec 27

And many Happy Returns! Great chatting with Brett & Lauren from CJOB Radio in Winnipeg about the art & science of retail returns! Be sure and listen through to the end - great conversation between hosts Brett & Lauren after our interview about how they (consumers) expect returns to work at retail and the opportunity to surprise and delight customers & win repeat business. Retail returns are an expected element of the business model for retailers (average ~8% overall, online returns average between 15-20% depending on the commodity. Particularly at this time of the year it is a great opportunity to delight customers with a smooth returns process. How important are returns to the business model? When I worked at The Shopping Channel, Rogers Media executives who wanted to understand our business better was invited to spend a day in the returns area of the warehouse - you would learn everything you needed to know about the business model!