Roger Martin, top global strategist and author of "When More Is Not Better plus an IAB Canada session on the state of Canadian eCommerce with Ted Starkman, Founder Stream Commerce

In this episode I welcome back top global strategist and former Dean of the Rotman School of Business in Toronto, Roger Martin on the launch of his latest book "When More is Not Better: Overcoming America’s Obsession with Economic Efficiency” now available to purchase from your favourite book store.  We catch up after the summer with his perspectives on retail strategy in the COVID era and the concept of pre-pandemic consumer habits as "rapidly decaying assets". Next listen in as I present a quick keynote on the state of retail and eCommerce in Canada, and then host a live and interactive discussion at the recent IAB Canada eCommerce summit with my good friend, colleague and mentor  Ted Starkman, President & CEO of StreamCommerce after an introduction by the moderator for the day, Dominic Laforest, Integrated Account Manager, Corus Entertainment with additional commentary by Sonia Carreno, President at IAB Canada