Feature Interviews with Arlene Dickinson, CEO of District Ventures Capital on taking innovative new products to retail, and Michele Sexsmith, SVP of Environics Analytics and helping CMOs understand th
The Voice of Retail - A podcast by Michael LeBlanc - Fridays
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In this episode an exclusive interview with Arlene Dickinson, legendary entrepreneur, founding Dragon on CBC’s Dragon’s Den, veteran investor and CEO of District Ventures Capital based in Calgary. After working together several years during my days at The Shopping Channel, Arlene and I catch up and chat about her latest series of investments at District Ventures focussing on start-ups in the food category taking them onto retailer’s shelves with an innovative listing deal with with CircleK convenience stores. Next I sit down with Michele Sexsmith, SVP and Practice Leader, Retail, Real Estate and Entertainment Sectors from Environics Analytics talking about the marketing mix for retailers and how to leverage digital to amplify, personalize and measure customers and customer segments in and around your retail stores and more.
