Winning Over Gen Z: Inside the Miami Dolphins' Marketing Strategy with VP Michael Shaw

Michael Shaw, VP of Marketing of the Miami Dolphins, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Michael takes us on a journey through the evolving consumer trends and strategies to engage modern sports fans. He also unveils key lessons from navigating the dynamic world of sports management to the importance of prioritizing the fan for brand success.Follow Suzy on Twitter: @AskSuzyBizFollow Michael Shaw on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at [email protected] Hosted on Acast. See acast.com/privacy for more information.