How Much Time Should I be Spending on Cold Calling? | #AskDavidMeltzer 3
The Playbook With David Meltzer - A podcast by David Meltzer, Entrepreneur.com
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You're always going to exhaust your best leads first. When you move to cold calling, the majority of the people aren't going to answer. Your only focus should be on getting them to call you back, because when they do call you back, they now become a warm lead.