Matt Ford and Jack Steele: The Inspired Unemployed duo on going from 'directionless tradies' to social media stars

The Mike Hosking Breakfast - A podcast by Newstalk ZB - Thursdays

Matt Ford and Jack Steele are a couple of Aaussie lads that have made the most of social media. Up until 2019 they were self-confessed "directionless tradies." That was until they started The Inspired Unemployed social media group, which became an absolute sensation. So much so - it's become a full time job for them both - and has linked them up with the likes of GQ, Red Bull, Louis Vuitton and Vogue. This year they launched their own beer brand - Better Beer - which they're bringing to this part of the world. Matt Ford and Jack Steele joined Mike Hosking. LISTEN ABOVESee omnystudio.com/listener for privacy information.

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