How to have a full time career in podcasting and why you shouldn't learn marketing from a podcaster | Mark Asquith

Long, long ago (last Tuesday), in a galaxy far far away (the North of England) I chatted to one of the hosts of the Spark of Rebellion, a podcast about all things Star Wars, Mr Mark Asquith. Mark's a bit more than a Star Wars stan podcaster, he's one of the founders of Rebel Base Media, Captivate.fm podcasting and the host of the Podcast Accelerator podcast and is kind of a big deal in UK podcasting, often referred to as "That British podcast guy". To me, he's Mr Captivate and a great guy to chat to as someone who gets invited to speak the world over about podcasting and we had a chance to chat about how, why and whether you should be including podcasts in your professional ecosystem too.In this episode:The influence of the TerminatorThe trouble with taking yourself too seriouslyPodcasts for content marketingIs better > more?Why you should stop listening to gurusMotivation isn't the answerYou should learn SEOWhy you should always be yourselfWhy you shouldn't learn marketing from a podcasterShould you outsource your own show?What Apple say about ratings and reviewsCan you be a full-time professional podcaster?You're going to love the answers and I hope you will also be inspired to add podcasting into your professional ecosystem in some way, shape or form. If you'd like to try Captivate.fm free for 7 days as your podcast host, click here https://www.captivate.fm/signup?ref=johnball Yes, it's an affiliate link but it won't cost you anything more and helps to support the show. If you want to start a show then here's the link to the free course Mark mentioned https://www.captivate.fm/how-to-start-a-podcastYou can contact Mark on Twitter @MrAsquith and find out more about him at https://www.markasquith.com/ Listen to Spark of Rebellion, a Star Wars podcast https://podcasts.apple.com/gb/podcast/spark-of-rebellion-a-star-wars-show/id1462305304 or The Podcast Accelerator show https://www.markasquith.com/podcast-accelerator/episodes/The books Mark recommends in the show are:Influence: The psychology of persuasion by Robert Cialdini https://amzn.to/3NJeNvWPre-suasion by Robert Cialdini https://amzn.to/3uODjmJThe One Thing by Gary Keller https://amzn.to/3tZV9nIAtomic Habits by James Clear https://amzn.to/3tWLZbFDid you enjoy the show? Did you learn anything new or useful? If you did, then the best way to show your appreciation is by sharing the show to your online network. Tag me and I'll give you a shout out on an upcoming episode. Leave a review and I'll read it out on the show.Of course, if you REALLY liked it, you're welcome to support the show financially too using the link below.