Why over What:Using Purpose to Drive your Success May McCarthy

Bio: Since 1982, May McCarthy has helped to start and grow six successful companies as large as $100 million in annual revenues. She is a best-selling author, speaker, university lecturer and angel investor. She serves on business, philanthropic, arts and university boards. May has become successful by implementing spiritual principles into her ventures, and it is her passion to pass her knowledge on to others. She is the author of the best-selling book The Path to Wealth and her newest title, The Gratitude Formula: A 7-Step Success System to Create a Life That You Love

Why over What: Using Purpose to Drive your Success A 2017 study from Northwestern finds that people who have a purpose in life benefit from a better night’s sleep, and lots of previous research has confirmed that having a purpose outside yourself is good not only for your mental health, it’s also good for your physical health, longevity and even your genes. In 2015, Ernst and Young sponsored the creation of a Harvard Business Review Analytics Services report titled “The Business Case for Purpose”. In that report, researchers determined that most successful companies have a purpose, a “why” they exist to do what they do, which is different from “what” they do as their day to day business. The Kellogg Company manufactures and sells food products, but they describe their purpose as “nourishing families so they can flourish and thrive.” If you were an employee, supplier, customer, or investor, wouldn’t you feel good about “nourishing families so they can flourish and thrive”?

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