43. How to Pivot Your Business Successfully

Every once in a while I get to sit down with a client and dive into the truth about what it takes to run a successful business. This episode was one of my favorites to record because Chef Rama is such good company. She’s one of those people that just makes you feel at home immediately, like everything is right with the world. Especially, when you take the time to enjoy the little things in life - like the smell of cilantro, the magic of cardamom in your tea, or the beauty of layering salt in your food as you cook. I was excited to bring you this episode because Rama did something extraordinary during the COVID quarantine months. She lost every client she had when the world shut down. Every one of them. She was a personal chef, after all, so going into people’s houses to cook wasn’t exactly on the table. But that didn’t stop her. She trusted her instincts, got to work and after just a few short weeks, she ended up increasing her business revenue. Yes, you read that right. She increased her business revenue, in the middle of a global pandemic in an industry that was designed to be in person.