Melissa Rosenthal - Chief Creative Officer at ClickUp

“The hardest days are the most fun sometimes.” First at Buzzfeed, then helping to grow and sell Cheddar, Melissa Rosenthal recently made the leap to San Diego to take on a new challenge in her career. As the Chief Creative Officer at ClickUp, Melissa is taking a bold approach to humanizing marketing in a space where it isn’t so common. Melissa has been named to Forbes' 30 Under 30, Business Insider’s 30 Most Creative People Under 30 and as one of Digiday's "Changemakers” for her creative brand work. As you’d expect, Melissa drops plenty of gems on this episode of The Courageous Podcast, including a few juicy tips on what it truly takes to “go viral.” Ryan and Melissa also dive into what it means to be a small fish that “punches up”, why being an outlier is important in differentiating your brand, and how Melissa has applied both of these tactics throughout her impressive career.