103. Food Into Words
The Allusionist - A podcast by Helen Zaltzman
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When recipe writing is done well, the skill and effort involved might not be evident. But explaining the different steps clearly so that people of varying culinary abilities and equipment can cook it, and indeed want to make it, and translating flavour and physical actions and sensory experiences into words - all that takes work. Recipe writers MiMi Aye and Felicity Cloake and cookbook editor Rachel Greenhaus consider the verbal ingredients of a well-written recipe. Find out more at theallusionist.org/food-into-words. The Allusionist's online home is theallusionist.org. Stay in touch at twitter.com/allusionistshow, facebook.com/allusionistshow and instagram.com/allusionistshow. The Allusionist live show is coming to London in September. For all event listings, visit theallusionist.org/events. The Allusionist is a proud member of Radiotopia from PRX, a collective of the finest podcasts on the interwaves. Find them at radiotopia.fm. In August 2019, the Allusionist is sponsored by: • Squarespace, your one-stop shop for creating and running a good-looking and well-working website. Go to squarespace.com/allusion for a free trial, and use the code ALLUSION to get 10% off your first purchase of a website or domain. • Bombas, socks that won’t let you - or themselves - down. Buy your expertly engineered socks at bombas.com/allusionist and get 20% off your first purchase. • Babbel, the language-learning app that will help you speak a new language with confidence. Visit babbel.com to find out more, and text **ALLUSIONIST **to 484848 to try it for free. • Progressive. Get your car insurance quote online at progressive.com and see how much you could be saving. Discounts not available in all states and situations.