#012: What Do You Want Your Customers to Become with Marty Neumeier

System & Soul - A podcast by Benj Miller - Wednesdays

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Benj Miller chats with marketing legend, author and co-founder of Level C, Marty Neumeier. In this episode they discuss: - The definition of growth: When growth becomes the enemy - The role of business in a divided society - The meaning of brands when tribal beliefs become a substitute for truth This episode is sponsored by The 261.  Start your day with clarity! As leaders, we have countless things on our mind: things we need to do, things we’re not doing, problems we need to solve, new exciting ideas––all jotted down in that worn out mental notebook we keep in our heads.  But, sometimes leaders and entrepreneurs simply need to step away from the mental clutter––sometimes we don’t need the notebook, we just need a sticky note––a simple reminder along the way to help us gain clarity and control of our business.  That’s why we created a new FREE resource called The 261. As you may know, there are 261 work days in the calendar year. So, we have mapped out the entire year with daily micro thoughts and micro actions––sticky notes––to help keep the ball moving forward in your personal life as a leader and for the sake of your business. If you want to start your day with clarity and receive a short, helpful thought to jumpstart your leadership, please go to The261.com and sign up! References: MartyNeumeier.com

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