The Investment That Yields The Highest ROI

StayFi | Use Code BILL to Get 50% Off Your First 3 Months with StayFi! This episode is Sponsored by MarketMySTR.com the STR Industries #1 marketing platform. In this episode of STR Unfiltered, host Bill Faeth discusses the significance of investing in high-quality photography for short-term rentals. He argues that investing in top-tier photos is the best way to maximize return on investment (ROI) for rental owners. He shares his personal story of investing an average of $2500 per property on photography, which has considerably boosted his bookings and income. Bill emphasizes the need for 3D renderings for properties with multiple floors and highlights the impact of quality photos on time spent on a site, conversion rates and rankings. The discussion encompasses home staging for photography, branding the property through design and color scheme, and why owners should be physically present during photo shoots. Bill also highlights that video content will be important in the future too. Lastly, he encourages listeners not to skimp on photos as they play a crucial role in marketing and conversion for short-term rentals. 00:00 Introduction and Importance of Photos in Short Term Rentals 00:34 Investing in High-Quality Photos for Your Property 02:43 The Impact of Quality Photos on Booking Rates 03:22 The Correlation Between Photo Quality and Conversion Rates 04:01 Preparation and Staging for Property Photoshoot 05:31 The Role of the Property Owner in the Photoshoot 06:25 The Importance of Capturing Property Features and Views 08:07 The Advantage of Having Perfect Photos 09:36 The Role of Video in Property Marketing 10:12 Conclusion: The ROI of Investing in Photos Watch this episode on our Youtube Channel Every Tuesday & Friday https://www.youtube.com/channel/UCnheh3vx0hT5Y7uHWhBs8kA The Free Build STR Wealth Facebook Group: https://www.facebook.com/groups/284886002732508 You can find more of Bill online at: Bill Faeth Linktree: https://linktr.ee/bfaeth?utm_source=linktree_profile_share<sid=660cbc9b-4a7e-4ed9-a654-900180b83af1 Build STR Wealth: https://buildstrwealth.com/ Instagram: @BillFaeth73 Tik Tok: @bfaeth Learn more about your ad choices. Visit megaphone.fm/adchoices