S2 E34 Does Paid Media Impact Organic Marketing Performance?
Stacking Growth | The B2B Go-to-Market Podcast - A podcast by Refine Labs - Mondays
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Does paid media influence how well a company’s marketing performs? It's a question that most marketers can relate to, but one that nobody is willing to test, because turning off paid media to see isn't an option. Well, in this episode we did just that—we tested the impact of paid marketing's correlation with organic marketing. Join Sam Kuehle and Ashley Lewin as they break down the test and results that may surprise you. Join Stacking Growth Live every other Wednesday at 1:00 PM ET by Registering here.
