Capturing Attention Like and Advertiser | Will Awdry & Adrian Docea
Skills for Mars - A podcast by Iulia Istrate
š¦ Being Boring is a luxury!š¦ Capturing attention, with the cleverness of an advertiser - is a useful skill now and in the future.My guests on this episode, two brilliant humans:ā WILL AWDRY ā Copywriter, writing coach & free-roving creative director who has looked after brands like BP, Kodak and Mercedes (https://willawdry.blog/) ā ADRIAN DOCEA ā the Co-founder & Innovative Director of the Heraldist, an agency that helps start-ups find and express their unique brand, product and value propositions (https://www.heraldist.com/)We believe that ācapturing attentionā is an essential skill in a very busy and noisy world. Not only for brands and companies, but for each of us. We will talk about:š© LinkedIn differentiationš© Using tools and frameworks to exercise our creative muscleš© Creativity through language masteryš© The awesome copywriting masterclass that the Herladist and Will are running together (https://www.heraldist.com/stbrendan/masterclass/will-awdry-copywriting)To get in touch with Will and Adrian, just reach out to them on LinkedIn:- https://www.linkedin.com/in/will-awdry-a30820a/- https://www.linkedin.com/in/adriandocea/ā¤ļøHelp spread education for a resilient future!ā¤ļøSupport the Skills for Mars podcast here:āwww.youtube.com/skillsformarsā (subscribe for free)āwww.podhero.com (subscription fees are shared with content creators)āwww.patreon.com/skillsformarsā (donations)- LinkedIn @skills for mars- Facebook @skillsformarswww.skillsformars.com
