86 | Episode Bank - Ideal Clients 201: Don't Market to Everyone in Your Audience, Market to the People at Your Table

Last week, we said you should ONLY market to your ideal client. In theory, it sounds great, but today we dive into HOW to implement it and why it's so important. This is a continuation of our discussion in the previous two episodes.--Today's Sponsor: 📱 Malachi Daily, an email newsletter that helps you memorize Scripture and learn its context via email. Head to https://malachidaily.com and get started for free! --Click here to apply to work with me and see if we're a fit to work together ...