How to Profit from Public Speaking

‘You can profit from all areas of public speaking just by marketing and promoting yourself properly’  In the last four and a half years Toni has created two 6 figure business around public speaking and in particular public speaking for profits.  With a background in Human Resources, Toni didn’t consider herself a salesperson but public speaking is all about interacting with people and in this episode, Toni shares her top tips on the ways you can profit from public speaking and the interaction with your audience.  She explains how your information and knowledge can be shared in a variety of different formats creating content and value that can be a platform for selling any product or service.     KEY TAKEAWAYS  7 ways to profit from public speaking;  Selling your product or service from a stage or networking event - If you give enough content and create value and goodwill it gives you permission to sell your products and services.  Keynote speeches –This doesn’t have to be on a standard stage format, it can be delivering on social media or going to universities and schools.  Delivering your knowledge in different formats – Use formats such as one to one, masterminds or in a workshop environment. Sharing your knowledge in different formats gives people alternative ways to access your information and message.  Release a book – You will earn every time a book is sold. It will help people to know who you are and creates goodwill for further down the line. Your book can share both the highs and lows of your journey.  Podcasts – These are a phenomenal opportunity to get your message out there, for people to know who you are. You can be paid on some sites or have a subscription for upsell information.  Social media – Provide free information and value with a subscription for followers accessing more detailed content. If you’ve willingly given content it’s a fair exchange for someone to pay for extended knowledge and information at a deeper level.  Selling direct - Delivering value and selling to your email lists offers good opportunities to create revenue. You can share someone else’s database and sell to someone in your market in a written format it’s an effective way to deliver your information and message.   Even if you are not where you want to be you are one step ahead of someone else and you can profit from all areas of public speaking just by marketing and promoting yourself properly.     BEST MOMENTS  ‘Starting out with free keynotes is a great way of getting yourself known in your niche’    ‘It’s fair to charge a fee because you will have spent time and money earning and learning the format, information’  ‘You are an expert in your field or niche’  ‘If your content is evergreen Your keynote could be a CD  that will generate reoccurring income’  VALUABLE RESOURCES  Presenting, Pitching, Public Speaking Podcast  Unlimited Success  Progressive Property  Rob Moore  Mark Homer     ABOUT THE HOST   Toni Gargan is a Double World Record-holding Public Speaker, Mentor, Entrepreneur, and Professional Property Investor. She acts as the Director at Owen Oliver Property, a family-run property investment company helping others gain passive income through investing.  Aside from building her amazing property portfolio, she’s also a full-time mentor for property investors through Progress Property and Unlimited Success. Toni has since then discovered her true passion – helping others by training and mentoring through public speaking.  She now hosts her own show, Presenting, Pitching & Public Speaking Podcast, which aims to help you be confident, improve your speaking & communication skills and present better for you, your team, and your business.     CONTACT METHOD  LinkedIn: https://www.linkedin.com/in/toni-gargan-627b0a100    Twitter: https://twitter.com/tonigargan?lang=en