AB Testing for Optimized Performances

Planet Odoo - A podcast by Odoo

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In this episode, we are happy to welcome Jérémy Deben, Team Leader and Direct Sales at Odoo, his hybrid profile with a background in Marketing and sales will help us to understand what is AB testing and how to use it efficiently. In your everyday online interactions, you may have encountered AB testing without realizing it. Clicking on different email subject lines or noticing subtle changes in website layouts are examples of this powerful optimization method. AB testing allows for tailo...

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