N4L 057: "All Is Fair in Love and Sales" by Chris Singleton

Nonfiction4Life - A podcast by Janet Perry: podcaster, blogger, nonfiction book lover

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On his own from age 13, Chris Singleton had to fight to survive. Channeling all his youthful grit, determination, and perseverance into becoming a nationally recognized top salesman, he captures lessons learned in his bestselling book, All Is Fair in Love and Sales: Six Steps to Sales Success. Listen to his personal story of overcoming difficult challenges and how he lives to help others succeed. 00:15   Invitation to add to Janet’s 56th Birthday List 01:15   Intro to Chris Singleton 01:35   Singleton’s sales credentials 02:00   Begins sales career selling Kirby vacuum cleaners and Cutco knives 02:40   Lives by the mantra that life’s meaning comes from our impact on others 03:20   Young Singleton learns supply and demand in “free lunch” line 05:15   Rough times with poverty, homelessness, incarceration helps him learn to hustle 05:45   Explains why sales book is valuable to everyone 06:25   Selling is as universal as love 07:00   Communication part of everyone’s life 07:25   The #1 Rule of Sales 07:40   “Sell me this pen” test 08:45   The most common mistake salespeople make 09:40   How subconscious projection gets in the way 10:35   Singleton lists his most important mentors 12:15   Making an effective introduction 12:45   What makes a good first impression 13:00   Explains confirmation bias 14:15   Maximizing first impression opportunities 14:30   One of the biggest first-impression mistakes 15:15   How facial hair affects impressions 17:00   Effective presentations likened to doctor knowing symptoms 19:00   How to close the deal by knowing five personality types 19:30   Easiest personality to deal with is “The Entertainer” 20:20   Most difficult personality to deal with is “The Fighter” 22:00   What everyone needs to know about body language 24:00   Why "silence is golden" in salesmanship 25:00   Not allowing a customer adequate time to respond perceived as pressure 26:30   Networking: who you know vs. how you know 28:50   Getting referrals without asking for one 29:15   Using “golden nugget” as a bridge between you and the new client 31:00   The importance of following up 31:15   Joe Girard, sets the record for most automobile sales in one year 32:00   Kept in touch with every customer, remembering names & key dates and writing personalized notes 32:15   Stats on how well people remember the name of their realtor and car salesperson 34:20   Advice for aspiring authors or entrepreneurs 34:30   Don’t give up on your dreams 34:50   Invest in yourself by getting a coach BUY All Is Fair in Love and Sales: Six Steps to Sales Success   Connect with us! Facebook Instagram Twitter YouTube *NEW! Website Special thanks… Music Credit Sound Editing Credit

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