Belstaff

Fran Millar is the CEO leading the British heritage fashion brand into a new era. She explains how her methodology is inspired in part by her experience at the cutting edge of elite sport: she was previously in charge of winning behaviours at cycling record-breakers Team Sky. Plus: for this week’s branding corner, Fresh Britain’s Bob Sheard describes the agency’s role in the renaissance of New Balance. See omnystudio.com/listener for privacy information.