#2025 Music streaming for b2b

Startup Stories - Mixergy - A podcast by Andrew Warner - Fridays

Joining me today is an entrepreneur who was crucial in creating the Beats Music brand that was eventually sold to Apple. He then partnered up with Spotify to create a way to bring music streaming to businesses. He has recently moved away from Spotify and I’m fascinated by how he’s did it. I want to find out how he got a deal going with Spotify to spin out this very complicated product. Ola Sars is coming to us directly from Stockholm. He is the founder of Soundtrack Your Brand, a music streaming solution for businesses. Ola Sars is the founder of Soundtrack Your Brand, which allows businesses to find the perfect music in the world’s largest commercial catalog. Sponsored byGusto – Gusto’s people platform helps businesses like yours onboard, pay, insure, and support your hardworking team. Payroll, benefits, and more. Their customizable onboarding checklists were built to keep you organized. Gusto offers employee benefits made to fit your budget. If you’re not sure where to start, Gusto’s licensed advisors can help you choose the right health benefits for your team. Toptal – Toptal is a global network of top talent in business, design, and technology that enables companies to scale their teams, on demand. Toptal serves thousands of clients, including Fortune 500 companies and innovative startups, delivering expertise and world-class solutions at an unparalleled success rate. With elite freelancers in over 100 countries, Toptal connects the world’s top talent with leading companies in days, not weeks. Plus, every new engagement begins with a no-risk trial period, so clients only pay if satisfied with the work. Get started hiring with Toptal today. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

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