Ep058: Pricing - Low Ticket vs High Ticket and Common Pricing Mistakes

In today's episode, I'll be covering the common mistakes I see female entrepreneurs making all the time regarding how they price and sell their offers. I cover the common mistakes including... ✅ Pricing based on time - e.g. day rate / hourly rates and figuring out your price based on time (service) or based on cost/profit (product) ✅ Focusing on selling the 'thing' rather than solving the problem or creating the result - and creating an offer which helps the most 'affordably' or 'quickly' rather than BEST! ✅ The belief that low ticket is easier to sell, when the stats tell us differently - people are purchasing with more INTENTION than ever before, so **value** will win over **price** every single time. ✅ Focusing on HOW to sell what you have, rather than WHAT it is you're actually selling. So if you feel like you’re struggling to price your thing, or feeling icky about putting your prices up even though your aim is to design your time out of your business, then this is the episode for you. And if you'd like more information on our new 'Simplify and Sell' Training Programme, visit https://www.jennidonato.com/simplify-sell/