Future of Automotive Transportation with fmr. Head of Marketing for All GM Car Divisions

We explore the future of automobile transportation — from driverless vehicles to new consumer models where Uber-like apps serve up on-demand computer-operated vehicles custom tailored to our needs at any given moment... eliminating the need to own, park, or insure our own cars. Our guest is Mike Jackson. As the Head of Marketing & Advertising for General Motors, he was responsible for the marketing and media efforts for all eight GM vehicle divisions.