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  4. 89: Growing Active Audience Rate by 17% (w/ Mike Donnelly, Seventh Sense)

89: Growing Active Audience Rate by 17% (w/ Mike Donnelly, Seventh Sense)

Metrics & Chill - Predictable Growth for B2B - A podcast by Databox

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Business

In this episode of the Metrics & Chill podcast, Mike Donnelly, founder and CEO at Seventh Sense, talked about the right way to measure and improve one important email marketing metric: active audience with email.

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