Heineken Bets Big: A $3.2B Central America Expansion

Heineken just dropped a $3.2 billion bombshell in Central America, acquiring Florida Ice and Farm Company's beverage and retail businesses! This mega-deal instantly gives Heineken ownership of Costa Rica's iconic Imperial beer, a local soft drink empire, and the license to bottle PepsiCo products. Expected to close in 2026, the acquisition promises an immediate boost to Heineken's profits, solidifying its dominance in the booming Central American beverage market and setting the stage for major expansion. Hosted on Acast. See acast.com/privacy for more information.