Google Ad Monopoly on Trial: AdX Sell-Off?

Google faces a major antitrust trial starting September 22nd, accused of monopolizing online advertising with its AdX ad exchange. The DOJ wants Google to sell AdX and open-source its auction tech to boost competition, a move Google resists, citing technical difficulties. With News Corp execs set to testify, this trial could reshape the future of digital ads and marks a key battle in the fight to regulate Big Tech. Hosted on Acast. See acast.com/privacy for more information.