The Challenges of the Modern CMO Addressed with Ingrid Burton, CMO Quantcast
Marketing Trends - A podcast by Mission - Wednesdays
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Ingrid Burton, CMO Quantcast, began her career in software but learned she had a knack for explaining complex tech in an easy-to-understand way. She talks about the transition made to leadership, how she thinks about team building, her strategies on rebranding, expanding ESG and DEI efforts at the company, and the power that machine learning has in the marketing world.