Workflows and Efficiency for Better Podcasting Impact – in Just 7 Minutes with Yann Ilunga
Marketing The Invisible - A podcast by Tom Poland
Learn how to strategically leverage podcasting, podcast guesting and systems to get exposure, grow your email list and attract your ideal clients Find out the systems you can use to help you automate your podcast workflow Learn about the automation tools to use to keep your podcast up and running achieving efficiency for better podcasting impact Resources/Links: Learn how to systemize your podcast publishing system: Visit: www.yannilunga.com/system Summary Yann Ilunga is a podcaster, podcasting consultant, international speaker, and communication specialist. In this episode, Yann shares his expertise in bringing crystal clarity in your podcasting goals, also marketing strategies and tactics that would be in the best interest of your podcast. He also shares how he helps entrepreneurs and businesses leverage podcasting to attract new prospects and podcasters grow their show and make their workflow more efficient through systems. Check out these episode highlights: 02:29 - Yann talks about his ideal clients: Business owners and professionals who are interested in leveraging podcasting from both sides of the mic 03:18 - Problem he helps solve: Podcasters getting clarity on what it is they truly want to achieve. 04:37 - Typical symptoms that these podcasters do before reaching out to Yann: Podcasters experience information overload that they feel the lack of critical thinking. 05:53 - Yann's Valuable Free Action (VFA): "You should take time to really map out everything you can do to promote your podcast and obviously everything that makes sense." 09:00 - Yann's Valuable Free Resource(VFR): Learn how to systemize your podcast publishing system: Visit: www.yannilunga.com/system 09:00 - Q: Which tools can podcasters use to automate the podcasting workflow? A: Zapier for integration and storychief.io for content distribution Tweetable Takeaways from this Episode: “You should take time to really map out everything you can do to promote your podcast and obviously everything that makes sense.” -@theyannilungaClick To Tweet “Drip out your content marketing. Don't just blast everything on the day the episode goes live and then be silent, but truly spread out the way you go about the marketing.” -@theyannilungaClick To Tweet Transcript (Note, this was transcribed using a transcription software and may not reflect the exact words used in the podcast) Tom Poland: Hello everyone. A very warm welcome to another edition of marketing the invisible. My name is Tom Poland joined today by Yann Ilunga. Yann a very, what is a good morning for you. Yann Ilunga: Yeah. Good morning. Good morning Tom I'm excited to be here. Tom Poland: Well yeah. Thank you so much for your persistence and I had to postpone a couple of times. Folks don't know that but I can accredit Yann is having full marks for persistence and endurance and reliability unlike myself. Yann, where are you hanging out? Where are you living? Yann Ilunga: Well, I'm in Helsinki, Finland and today is like a super sunny day which is nice. Finally, I have to admit. Tom Poland: Yeah, I heard you had a pretty long winter and still trailing out. Folks, Yann is a very interesting person in addition to speaking some six different languages and being an official military translator at one point in time. Not in his bio but we whistled that out of him. He's also a podcaster, a podcasting consultant, international speaker,