How to Scientifically Optimize a Web Page for Google Traffic – In Just 7 Minutes with Kyle Roof
Marketing The Invisible - A podcast by Tom Poland
Discover what SEO is all about Understand that Google is just an algorithm no matter how great of an invention it is Find out how you can scientifically optimize your web page for google traffic through tips and resources given by the guest Resources/Links: Wanting to receive help in producing perfectly optimized pages for Google with ease? Learn more about PageOptimizer Pro (POP) and register in a workshop: https://pageoptimizer.pro/ Summary Do you create content – be that a blog or anything else – that needs to show up in Google? Do you feel like you’re not good enough and you can’t figure anything out, but you want to give yourself the best chance to succeed even if you're not an SEO expert? Do you want to learn about web page optimization so your page can finally rank better? You can become the best at something on the internet right now! Take the first step. Kyle Roof is the Lead SEO and Co-Founder at an SEO agency High Voltage SEO, SEO tool PageOptimizer Pro, and a global community of 3000+ SEO professionals Internet Marketing Gold. His method to test whether single variables are ranking factors in Google's algorithm was officially granted a patent in January 2020. In this episode, Kyle talks about SEO and how he helps people successfully optimize a web page for Google traffic. Here, he discusses Google being an algorithm and shares tips for you to do in order to have your pages rank better. Check out these episode highlights: 01:40 – Kyle’s ideal client: “Our ideal client is creating content that needs to show up in Google. Often, this person is an SEO but it doesn't necessarily have to be.” 02:11 – Problem Kyle helps solve: “The problem we're solving is setting you up so that when you put out content, you know you're giving yourself the best chance to succeed even if you're not an SEO expert.” 03:16 – Typical symptoms that clients do before reaching out to Kyle: “SEO tools give you recommendations and they're good, but only an expert could use them, and I think that creates a level of frustration and that frustration is then reinforced by poor outcomes.” 04:10 – Common mistakes that people make before they find Kyle’s solution: “Google is amazing, but Google is just an algorithm, so you need to give Google the math that it wants. The mistake is not realizing that and not taking the math into consideration. 05:08 – Kyle’s Valuable Free Action (VFA): “The top four places to put a keyword on your page are the title tag, your h1, paragraph text, and your URL. If you put your keyword in those four places, you've probably done 60% of SEO. Don't over think it. Put your keywords in those spots and your pages will start to rank better.” 06:00 – Kyle’s Valuable Free Resource (VFR): Visit https://pageoptimizer.pro/ for the PageOptimizer tool, read their blog, and register for the workshop now. 07:14 – Q: Who is my favorite scientist? A: I have a bunch, but the ones I love the most were doing their thing in around the 1600s – Galileo, Descartes, Newton, and Halley. My all time favorite is Halley. Tweetable Takeaways from this Episode: “Google is amazing, but Google is just an algorithm, so you need to give Google the math that it wants.” -Kyle RoofClick To Tweet Transcript (Note, this was transcribed using a transcription software and may not reflect the exact words used in the podcast) Tom Poland 00:09