How to Scale Your Business in 7 Minutes – Martin Norbury
Marketing The Invisible - A podcast by Tom Poland
Know why business owners should delegate almost everything--and focus on what you're good at instead in order to scale up Know the overall attitude a business owner must have in order to go into your business to ensure you don’t Scale to Failure Learn why trusting your team is a main driver for business growth Resources/Links: www.naturalborncoaches.com/blog Summary Martin Norbury is known as The Scalabilty Coach. He is an Amazon bestselling author of the book I Don't Work Fridays. He is also a multi-award holder which include the title for Top 25 Champion of Entrepreneurship in the Smith & Williamson Power 100, APCTC Business Mentor of the Year, Britain’s Top 50 Business Adviser, and Key Person of Influence’s Runner-Up for Profile of the Year Award 2015. In this episode, Martin dives on how he helps business owners scale up through focusing on what they are good at (instead of micromanaging their people) and teaching them the power of delegation and trust in their people’s skills. Check out these episode highlights: 00:50 – Marc’s professional background as a lifelong entrepreneur and as a coach for coaches 00:35 - Martin Norbury’s business and professional journey 01:20 - Martin defines his husband and wife’s team of ideal clients 02:00 - problems he solves for clients family business owner clients who experience frustration, fear of losing the business and operational struggles 02:33 - symptoms clients experience with their ‘business paralysis’ problems 03:15 - common mistakes business owners do with regard to their sales and operational growth 04:48 - Martin’s Valuable Free Action (VFA): Let the team do what they need to do. 06:20 - Martin’s free Valuable Action Resource (VAR): www.myadvocatementor.com/downloads 07:08 - Martin’s most Valuable Free Tip (VFT) Tweetable Takeaways from this Episode: “As business owners, systems save you from mental blockage. Systems save you from fear.” - @martinjnorburyClick To Tweet “Business owners need to step back, look at the job their people are doing and let the other people fail and succeed. Either way you can’t grow a business if you are trying to do everybody’s job.” - @martinjnorburyClick To Tweet