How to Publish Your Business-Building Book This Year – In Just 7 Minutes with Christine Kloser

Marketing The Invisible - A podcast by Tom Poland

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 Learn how to overcome confusion and overwhelm to get your book done and published Find out how to make the book you write fit in helping you grow your business Find out how to become an author who retains all the rights and royalties without having to self-publish it Resources/Links: Want to learn more about an opportunity to hit the let's talk button and send some information about your book and potentially have a consultation and set up a call with someone to talk about publishing options? Click here: https://www.capuciapublishing.com Summary Have you been procrastinating and don't know how to best start when it comes to publishing your book? Is your book edited but just there on your computer sitting and collecting cyber dust, and you're not taking the next step to publish it? Have you thought of publishing a book where you don’t sign away your rights and share royalties of 50%? Christine Kloser is a USA Today and Wall Street Journal Best-Selling Author and Capucia Publishing CEO. Their author-centric approach to publishing award-winning and best-selling books supports business leaders worldwide. In this episode, Christine shares how you can have your wisdom shared through a book and get it published to the world. She also talks about people's mistakes when writing and publishing, so you avoid wasting your time and energy and become the author who retains all your rights and royalties. Check out these episode highlights: 01:24 - Christine's ideal client: "My ideal client really is a successful professional, either someone who has had an entrepreneurial career or a corporate career, who just knows that they have this book inside of them, they've earned a lot of wisdom, they've, you know, gleaned a lot of information. They've been through a lot -- ups, downs, in, outs of what it takes to be on the path of success. And they want to share that wisdom." 02:02 - What she helps her clients solve: "The big problem we solve is that our authors were strictly fee for service the way we do it. You retain all rights, you retain all royalties, but you have a book that looks like it came out of Random House, you know, rather than self-publishing it on your own, or spending years wasting time and energy trying to get a traditional deal." 03:41 - Symptoms of the problem clients are facing: "Well, it's, you're procrastinating, confused, feeling overwhelmed at like, I don't even know what the best way to publish my book, what's right for me. I don't know where to start." 04:34 - Common mistakes clients commit before consulting Christine: "On the publishing side, one of the biggest mistakes that I see is that people get involved working with publishing “partners” without truly understanding what they're getting involved with, and what that contract really means and what the terms are, and what they're giving up and how it's going to work long-term." 06:49 - Kristine's Valuable Free Action (VFA): "If you've been writing your book without a plan without putting foundation underneath it, put a foundation underneath it." 07:21 - Kristine's Valuable Free Resource (VFR): Check out Christine's website: www.capuciapublishing.com 07:44 - Q: Why shouldn't I have done this sooner? Tweetable Takeaways from this Episode: “If you've been writing your book without a plan, without putting a foundation underneath it, put a foundation underneath it.” -Christine KloserClick To Tweet