How to Make the Most Out of Conferences- In Just 7 Minutes with Robbie Samuels
Marketing The Invisible - A podcast by Tom Poland
Hear insights to help you achieve the leadership position you’re seeking Discover and unlock the business opportunity that comes from building the business relationship in networking Learn tips on how you can sharpen your in-person networking skills Resources/Links: www.robbiesamuels.com/MTI Summary Robbie Samuels is a Strategic Business Coach & Professional Speaker. He helps his clients shift their mindset around relationship building, so they discover new connections and business opportunities. His work has been featured in Inc. and Lifehacker, and is the author of the best-selling business book Croissants vs. Bagels: Strategic, Effective, and Inclusive Networking at Conferences. He is the host of the On the Schmooze podcast In this episode of Marketing the Invisible, Robbie shares how he helps businesses owners build relationships, not just a network. Check out these episode highlights: 00:54 – All about Robbie Samuels 01:57 – Robbie describes his ideal clients who are women entrepreneurs who want to bring their career or business to the next level 02:30 – Business networking problems he helps solve for his clients and why he chose that niche 03:40 – Symptoms his client's experience with building their network 05:33 – Common mistakes his clients make 06:43 – Robbie’s Valuable Free Action (VFA): Form a habit of having two touch points a week. 07:40 – Robbie’s Valuable Free Resource (VFR): www.robbiesamuels.com/MTI Tweetable Takeaway from this Episode: “I help build business strategies that are based on strong relationships.” - @robbiesamuelsClick To Tweet “Some business owner feel that networking is a total waste of time because they put their energy and their time into going but it is the wrong kinds of events and those really not relating to some kind of strategy.” - @robbiesamuelsClick To Tweet “Business owners do not think to offer that little small resource during a conversation because they do not think to add a small business value or what they should be doing, they do not think it is important enough to add big value.” -…Click To Tweet “Business owners must do two touchpoints a week. It can be a follow-up conversation, a coffee chat, a virtual get to know you call, it could be sharing a resource. Just any small effort to connect or reconnect with people and their network.” -…Click To Tweet